Bringing awareness to the issue of fire safety & prevention.
I was challenged to make 2 public service announcement posters for the National Fire Prevention Association aiming to bring attention to fire prevention and safety protocols. To do so, I visually explored the topics of match misuse and smoke alarm malfunction.
Using bold imagery mixed with strong typography, I aimed to present essential data in a creative and intuitive way while bringing a sense of magnitude and urgency to these topics. My goal was to cause the viewer to take action and follow the protocol necessary to minimize fire occurrences in the future
Some sketches and a mind-map I made in the beginning stages of this project.
