A fun holiday themed postcard for a marketing campaign.
Another project I completed for my internship at DS Graphics | Universal Wilde. The idea was to make a fun non-denominational postcard to be sent out to clients and potential leads, and have a subtle theme of learning and self improvement for New Year’s.
The final design features a snowman on the front who is failing/teaching himself how to ice skate, and a QR code on the back. When scanned, it takes the recipient to an animation of the snowman skating like a pro.
I was in charge of facilitating the entire project from start to finish - from presenting ideas in marketing meetings, doing sketches and digital illustrations, and all the design work/moving the postcard to print.
Some sketches I made in the idea planning phase/topic selection portion of the project.
